-
Creating a Winning SEO Awards Submission: Top Tips from an SEO Awards Industry Judge
Over the last year, as a freelance SEO consultant, I have been privileged to judge several categories for some of the most prestigious search marketing industry awards, including the UK, US, and Global Search Awards. As we head into 2025, agencies and in-house teams will be reviewing campaigns from 2024 and deciding what awards and categories…
-
Why you should choose a bespoke SEO audit for your website
In today’s digital landscape, search engine optimisation (SEO) is a critical component for any successful online business. As a business owner or marketing manager, you may already know that an SEO audit can help identify opportunities to improve your website’s organic performance. You’ve likely encountered offers for free SEO audits—after all, who wouldn’t be tempted…
-
JavaScript SEO: How to audit, find, and fix JavaScript SEO problems
You may not know, but much of the World Wide Web today is powered by JavaScript. But despite JavaScript being one of the most popular coding languages, search engine crawlers like Googlebot can still have a hard time rendering and indexing it. This means that JavaScript has the potential to have a negative impact on…
-
How to screw up your e-commerce site when re-platforming
This article is a write up of my BrightonSEO talk in September 2023, which you can also see on the YouTube video above. So, first things first, this is what the article will cover: Why do businesses re-platform? In my experience, businesses will need to re-platform for one or more of these reasons. There’s a…
-
Website Migrations for SEO: Why they’re more than just 301 re-directs
I’ve been involved in my fair share of website migrations over the years. Whether that’s been as an account executive, account manager, project manager, campaign manager, or SEO strategist. Even during my first months into my digital marketing career back in 2015, I was thrown straight into project management as it was a great way…
